Friday 4 March 2011

Part 2 - Who would be the audience for your product?

The target audience for our title sequence was for white females aged between 12-19; who would most likely be in full-time education and would consume a vast amount of media, for example TV, films, adverts, magazines. So if our film was to be advertised I think it would have attracted them easily. Also, the younger age group are interested in the whole ‘vampire genre’ because of the ‘Twilight Saga’ that really did boost up the hype on vampires. This makes me think that our film would have attracted some vampire lovers. We only conducted one interview that was with several young teenagers to find out what they thought of the vampire genre in film and we wanted to know if they liked the sound of our idea for our film. The answers from the interview weren’t very informative into our idea for our film and they mainly thought that it was going to be another ‘Twilight’ film which, although we wanted to go into this kind of genre because of the hype ‘Twilight’ created for vampires, that wasn’t really what we wanted to become attached to. We didn’t want our film to become associated with ‘Twilight’ because it does have a limited target audience.

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