Friday, 4 March 2011

Part 4 - In what ways does your media product use, develop or challenge forms and conventions of real media products?

Our plot changed quite a few times because of how confusing it would have made the title sequence. At first the film was called ‘LOVEBITE’ and the plot was slightly different as it contained the victim being hunted by the police because they thought she was a murderer as she was missing and her friends were slowly being killed. A problem with this film was that we had planned for the girl’s boyfriend to have been killed quite early on in the film (and he was supposed to be played by Zac Efron) so this created problems as this wouldn’t appeal to the younger part of our audience. We then had to rethink our entire idea and came up with ‘Bitten’, which is quite obvious from the title what it is about. I think it looks like our genre when it gets to the bit of her running as this really shows the action side to our film. We didn’t want it to be so obvious that it was a vampire film because the title already gave that away. The continuity in our sequence, I think, was really good as we managed to keep the stability throughout even though we had flashbacks (the vampire crosses her out as he is remembering that he killed her).

We used a lot of camera angles, for example, we used worm eye view when the girl was jumping over the camera, and almost like a birds eye view when the camera was higher than the girl running. Our camera shots and movements were quite varied, for example, point of view shot we used quite a bit because we wanted to create more tension and suspense if we can see what the girl is seeing. We used a long shot for when she ran past the camera, which we thought worked well because it showed the fast pace of the film and really adds to the tension. I think that this does show a good title sequence because it sets the tone and mood for the rest of the film. This is also shown through our use of music and non-diegetic sound; for example, the music keeps a signature tone and finally escalates when she is running full speed, the scream was chilling which would add to the anxiety for the victim. Our typography, which was also said by many other people, made the title sequence seem more eerie and we were all so thankful to Sonal for finding it on Final Cut Pro because it was so much better than the one we had before because of how well it faded out in time to the music. So overall, I don’t think our title sequence really challenged the forms and conventions of real media products, I feel like it stuck to the ‘rules’.

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